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These market continues to grow.Internet Retailer reported that mobile accounted for 30% of all U.S. e-commerce activities in 2015. And according to Invesp, 5% of all online spending was via social commerce in 2015.
Many believe that social media marketing is just as valuable as televised advertisements without the hefty costs. It’s all about reaching a large number of people in a cost-efficient manner. Social engagement, customer reviews and other aspects contribute to someone’s decision to make that initial purchase.
In a business purpose, the mobile friendly web site is very important. According to the advertisement network InMobi, a whopping 60% of internet traffic comes from mobile devices now. Then mobile application is very good for the SEO.